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The moment’s top cosmetic finishes are matte highlighters and lip balms, according to Spate.
February 3, 2026
By: Lianna Albrizio
Associate Editor
Consumers are dialing down the dew (at least for the moment!) and a matte finish is the beauty trend that matters most. After years of glowy finishes, analysts say matte is re-emerging in a more modern, refined way. Per Spate’s Popularity Index, the moment’s top matte finishes are highlighters and lip balms. Matte Highlighter Matte highlighter was once a staple of daily makeup routines, with products like Smashbox’s Champagne Pop stashed in makeup bags. Today, the trend is back, though ...
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